Ad Hominem Attacks
One of the most common rebuttals people seem to be “programmed” to deliver is the Ad Hominem Attack, or to try to discredit the messenger, rather than evaluate the message. This attack is always focused on trivial things such as appearance of the messenger, the way the messenger’s voice sounds, etc., or it may simply be an unfounded attack such as “Oh, that’s just somebody talking” or “That person’s full of $%#@!” You’lll know when it is Ad Hominem because the argument will be toward the messenger, not the content of the message.





















































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